Major Google Updates to know.

In this article, Major Google Updates to know are explained in detail with clear description.

Major update It can affect all the websites available in the Google database.

Google Panda Update

Release date: 23 Feb,2011

This panda algorithm target the sites which uses duplicate content and short content in the pages. This update is still released with new changes. If Google panda will hit a penalty on our site which cause loss in ranking.

Note: Even today the panda update is available with new versions.

Google Penguin Update 

Release date: 24 April, 2012

This algorithm targets the sites which use excessive low quality links. 
New update penguin 2.1 came on 04 Oct 2013 by Google.    
(From the topic of Major Google Updates to know)

Google Hummingbird Update

Release date: Aug 2013

This is not a penalty update. According to a research 19.5% of the queries  are giving one box answers.

Google Pigeon Update

Release date: July 2014

The target of the algorithm is to add new signals for ranking local results. This algorithm affects both map results, Local results, traditional signals are counted in ranking. Local review sites got a boost, recently update has been released in India. (From the topic of Major Google Updates to know)

Exact match domain Update

Release date: Sep, 2012

Exact match domain update will prevent poor quality sites from ranking well simply because they had words that match search terms in their domain names.

Payday Update

Release date: Payday 2.0: 14 May,2014|Payday 3.0:12 June,2014

The Payday update was a new algorithm targeted at cleaning up search results for traditionally Spam queries such as payday loan, pornographic and other heavily spammed queries.

Mobile Friendly Update

The purpose of the algorithm is to improve mobile search results.

To make all websites mobile friendly

To optimise website to load faster

This update only effects for mobile search results

In 2016 version 2 update had released, it is mandatory to load a website faster in mobiles.

Rank brain update

Rank brain update is an artificial intelligence (AI) program used to help in processing the Google search queries.

Rank brain uses (AI) to embed vast amounts of written language into mathematical entities called vectors,that the computer can understand.If Rank brain sees a word or phrase it isn’t familiar with,the machine can make a guess as to what words or phrases might have a similar meaning and filter the result accordingly,making it more effective at handling never-before-seen search queries.

Ex. How many tablespoons in a cup?

Pirate Update

Release date: Aug,2012.

It effects the pirated websites and drops the ranking.It is designed to prevent sites with many copyright infringement reports.   (From the topic of Major Google Updates to know)

Top heavy Update

Release date: January,2012

To prevent sites that were ”Top Heavy” with ads from ranking well in its listings.

Begin your career in Digital Marketing,What is digital marketing? Digital Marketing online course. It's an current evolving technology which can give support to establish your own startup through Digital Marketing.

Hi Friends, Please comment down your views in the comment section below. Thank you...

Do check my new startup Surprise Planners in Hyderabad- Lavish Surprises our services are surprise party planners in Hyderabad, surprise gifts, Surprise Birthday party planners Hyderabad, Wedding anniversary surprises.  Visit My site..