Keyword Research for Keywords.

In this article,Keyword Research for keywords is explained in detail.Keyword Research and competition analysis is the process of finding the best keywords to be used in our website or Domain names or web pages and page contents.

Why Keyword Search?

• To predict the user demand.
• To predict the seasonal demand.
• To predict the growth potential.

Search Queries

The words and phrases that people type into a search box in order to pull up a list of results are called Search Queries.    (From the topic Keyword Research for Keywords)

Types of Queries

• Informational Search Queries.
• Navigational Search Queries.
• Transactional Search Queries.

Informational Queries

Queries that cover a broad topic (Like trucks,color ads) for which there many be thousands of relevant results.In this type of query, the people are probably not looking for a specific site,they just want to answer questions or learn how to do something.

Navigational Search Queries.

Query entered with the intent of finding a particular website or webpage.

Ex A user might enter youtube,Facebook into google search bar than entering the URL into a browser navigation bar or using a bookmark.

Transactional Search Queries

People who are going to make a commercial transaction or a complete transaction.Transactional search queries may include exact brand and product names.It includes terms like buy or purchase or order.

Ex-Samsung galaxy S3,Buy Laptops online,Web designing institutes etc.,

Keywords Based on Length                 (From the topic Keyword Research for Keywords)

• Short tail Keywords (1-2 words)
• Medium tail Keywords (3-4 words)
• Long tail keywords (4+ words)

Keyword Research process

Business Analysis

• The purpose of the website or Business.We need to analyze the business goal of the project so that we can define our clear objectives
• Define the target location.
• Know your target audience.         (From the topic Keyword Research for Keywords)

Product Categorization

• Divide categories and products.
• Each product requires proper analysis.
• Follow bottom to top or top to bottom approach.

Keywords Data

Keywords data,we can get the data from Google itself.Google have better analytical tools, we can use google suggest for more searched keywords and very relevant keywords.

• Google Keyword planner
• Google Suggest
• Related search queries
• Google Webmaster tools(only owners can see the data)
• Keyword.io
• Big Keyword tool             (From the topic Keyword Research for Keywords)

Ex

By knowing the basic keywords we can initiate an in-depth research using keywords planner tool.

For planning, your keywords use Google keyword planner.

Begin your career in Digital Marketing,What is digital marketing? Digital Marketing online course. It's an current evolving technology which can give support to establish your own startup through Digital Marketing.

Hi Friends, Please comment down your views in the comment section below. Thank you...

Do check my new startup Surprise Planners in Hyderabad- Lavish Surprises our services are surprise party planners in Hyderabad, surprise gifts, surprise birthday party planners Hyderabad, Wedding anniversary surprises, surprise planners Hyderabad.